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Engagement Marketing - EmailWire Press Release Distribution Services on Customers, Consumers Participating or Co-creating Awareness for a Brand

(IT-NEWSWIRE.COM, October 07, 2015 ) Houston, TX – Are the days of passive marketing gone? With the advent of social media, communicating and interactive tools, some businesses are using Engagement Marketing to enable customers or consumers to be “actively involved in the production and co-creation of marketing programs, developing a relationship with the brand."



To encourage marketers promote their products and services with participative marketing, Emailwire, the global newswire with press release distribution services, presents "The 5 Principles of Engagement Marketing" – a free eBook.



"Every company has the same mission: to maximize their value. But in our view, your most valuable asset isn't your product, or your branding, or even your team - it's your customers.



"The most successful companies succeed because they excel during each stage of the customer lifecycle: in acquiring new buyers, in growing their lifetime value, and in converting them into advocates."



To enhance your engagement marketing, download this complimentary eBook, "The 5 Principles of Engagement Marketing," at http://groupweb.tradepub.com/free/w_mark52/prgm.cgi.





About EmailWire.Com

EmailWire.Com (http://www.emailwire.com) is a global newswire with press release distribution services for small and medium size companies, public and private corporations and organizations. Marketers, public and investor relations firms also use EmailWire to publish and distribute news releases for their respective clients.



Press releases that EmailWire publishes and distributes are based on different plans; they appear on thousands of industry or regional news sites, major portals and search engines such as AOL (NYSE: AOL), Bing from Microsoft (NASDAQ: MSFT), Google (NASDAQ: GOOG), Yahoo (NASDAQ: YHOO) – just to name a few. The same news releases also appear on industry publications, blogs and RSS feeds aggregators, newspapers, and radio & television news sites. Hundreds of social media sites also carry EmailWire’s press releases: for example, Facebook (NASDAQ: FB), Linkedin (NYSE: LNKD) and Twitter (NYSE: TWTR).





GroupWeb.Com

Press Release Distribution & Media Staff

281-645-4086

info@groupweb.com

Source: EmailWire.Com

Source: EmailWire.com

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